Jay Richards is a dynamic entrepreneur, visionary speaker, globally recognised thought leader in the
creator economy and Managing Director of Disrupt Marketing, the global award-winning influencer
marketing agency known for delivering Genuine Influence. At the forefront of culture and commerce, Jay leads a team that fuses audience science with the power of creator storytelling to shape campaigns that don’t just reach people, but move them. Under his leadership, Disrupt partners with some of the world’s most recognisable brands to build meaningful influence, drive measurable growth, and shift how marketing gets done in the era of creators.