Dr. Nick Pugh serves as Ebiquity's Chief Marketing Effectiveness Officer, bringing nearly two decades of expertise in media and marketing consultancy. Rising from an entry-level role, Nick has held pivotal leadership positions, including overseeing Ebiquity’s UK & Ireland and European businesses, before taking charge of the global Marketing Effectiveness programme. Throughout his career, he has partnered with leading global brands to deliver optimised media and marketing investment strategies that drive impactful, measurable results.

Nick holds a PhD in Optimisation Methods, which underpins his analytical and data-driven approach to solving complex marketing challenges. His strategic vision and leadership continue to empower clients to maximise marketing effectiveness and deliver strong returns on investment.